Pearson collaborates with startups & technology companies to remain a leader in their industry

Apr 24

The Client

Pearson is a multinational corporation and the world's leading learning company. Pearson provides educational materials and learning technologies, including digital content, assessments, qualifications, and data to customers in nearly 200 countries.

The Objective

Pearson wants to engage with startups and breakthrough technology companies to keep ahead of the curve and establish mutually beneficial ways to work together.

The Solution

Our team has identified, vetted, and connected Pearson with a number of disruptive ed-tech startups and technology companies that are strategically relevant to their business goals.

The Outcome

As a result of our collaboration, Pearson has formed strategic partnerships with startups including:

ClassOwl, a digital learning platform, partnered with Pearson to integrate social elements into Pearson’s products.
Top Hat, developer of a student engagement and interactive teaching platform, teamed up with Pearson to implement a classroom response system for professors to conduct in-class polls using mobile devices.
Learnmetrics , a data analytics startup, was selected for Pearson's second accelerator class.

Relevant Media

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Ana Martinez

Ana has extensive experience in corporate innovation. She has helped over 25 Global 1000 corporations from a wide range of industries develop new business strategies using the latest technologies in the market and has also led 70+ partnerships between corporations and startups. Ana has worked with corporate clients such as Nestle, PepsiCo, Volkswagen, Procter & Gamble, JetBlue, Mizuho, BP, Repsol, Nissan, Avis Budget Group, Magna, Renault, Ferguson, Allstate, GrainCorp, Givaudan, BSM, Griffith Foods, AGC, IAG, among others.

As a member of Rabobank’s first Innovation Team, Ana successfully launched Foodbytes, a pitch competition and networking platform that connects the top food and agriculture startups, corporates and investors. With 15 global pitch competitions, 260+ startup pitches and 4700+ attendees, Foodbytes has become the top startup pitch competitions in the food and agriculture industries. She also launched TERRA, a food and agriculture accelerator that brings together the industry’s most disruptive startups and leading corporations to fuel industry innovation and strategic partnerships.

Ana graduated from the University of California Berkeley with a major in Economics. She was born in Guadalajara, Mexico and loves to play golf!